On the morning of October 26, the launching ceremony of the omnimedia Party class titled “20 Lectures on the Spirit of the 20th CPC National Congress” was held at Shanghai Party Institute of CPC. XU Jiangang, Executive Vice President of Shanghai Party Institute of CPC, and SHEN Jun, Secretary of the Party Committee and Chairman of Shanghai Media Group, attended the launching ceremony and delivered speeches. Other leaders who attended the event included LUO Feng, Provost of Shanghai Party Institute of CPC, YUAN Lei, Deputy Director and Vice President of Shanghai Media Group, WEN Zeyuan, President of Shanghai People’s Press, and BAO Jingmei, Chairman of Shanghai Jiushi Group, LENG Song, Deputy Secretary of the Party Committee of Bilibili. More than 50 people attended the launching ceremony, including lecturer representatives such as WANG Gonglong, CHEN Shengyun, YANG Jun, and project planning team members.
XU Jiangang pointed out that the 20th CPC National Congress, which has attracted wide attention from home and abroad has been successfully concluded. The report made by General Secretary Xi Jinping serves as a political declaration and action plan for the new journey. Studying, spreading and researching the 20th CPC National Congress is an important political task for now and for a long period of time in the future. As the birthplace of the Party, its original aspirations, and the great spirit of Party building, Shanghai Party Institute of CPC should do a good job in studying, researching and spreading the spirit of the 20th CPC National Congress with more enthusiasm, and actively assume more responsibilities. Five years ago, Shanghai Party Institute of CPC cooperated with Shanghai People’s Radio Station to launch a series of audio Party courses on the “19 Lectures on the Spirit of the 19th CPC National Congress” in China, which received warm social response. This time, Shanghai Party Institute of CPC once again worked with Shanghai People’s Radio Station and other media outlets to launch an omnimedia Party class titled “Twenty Lectures on the Spirit of the 20th CPC National Congress”. Shanghai Party Institute of CPC will spare no efforts and play to its advantages, trying to build on the brand effect of “19 Lectures on the Spirit of the 19th CPC National Congress” and create a masterpiece of the annual omnimedia Party class by taking a high political position, making rapid responses, deepening the theories of Party lectures, attracting more attention from the public, and enhancing publicity.
SHEN Jun mentioned that it was the mission and task of the mainstream media to study, spread and implement the spirit of the 20th CPC National Congress. Shanghai Media Group has invested key resources, key channels, and key teams. It strives to keep developing new forms and contents, and relies on its professional publicity capability to convey the theoretical essence extracted by lecturers of Shanghai Party Institute of CPC after intensive reading, research, and refinement of the report to the masses via media. The Party class is expected to reach more than 100 million people via audio, video and livestreaming, as well as via publicity on traditional media and new media. In addition to audios, the secondary refined short videos and pictures can reach more audience through the omnimedia communication network built together with Radio Shanghai and Bilibili.
This omnimedia Party class is sponsored by Shanghai Party Institute of CPC, Shanghai News Radio, AJMIDE Media, and supported by Shanghai Jiushi Group, Bilibili, Shanghai People’s Press, and Radio Shanghai. It’s a high-quality Party class program in the form of audio, video and livestreaming carefully designed to study, spread and implement the spirit of the 20th CPC National Congress.
It’s reported that the omnimedia Party class of “20 Lectures on the Spirit of the 20th CPC National Congress” will be officially launched on the column Citizens and Society at 12:00 noon on October 27, with two lectures a day for 10 consecutive days.
